I prefer it to lite honey, just cause its golden rod dosn't mean its a lesser
its like maple syrup, fancy light amber sells for a higher price but I
think it has no taste,
B grade dark amber on the other hand sells for much less and as far as I'm concerned its what goes on my pancakes, not because of the price!
the locals here in Vermont prefer something with alittle more taste.
yes taste testing is a great idea and it brings in more sales
but remember to tell the customer to take small samples of each
so the first one is not all they taste.
from what I have read golden rod also makes good creamed honey
if they still don't want it make stuff with it like honey mustard.
thats my veiw!