here in alaska the fireweed is profuse and depending on the year and the rainfall gives a medium to strong flavored honey that is wonderful for eating or mead I like that but am also curious about other flavors. I don't know if it grows in your area and i don't know the latin name but when it blooms this year I'll click a digital and post, it's what most keepers here set their hives on.
In Finland we say it milk horsma. It's latin name is ChamaenÃ©rium angustifÃ³lium.
Here is pic from alaska and another from Finland.
In Finland it is the most important honey flower, because it grows in every harvested forest.
I have fertilized fireweeds in forest and it's bloming encrease many fold.